An attorney with three decades of successful practice in the fields of trademark, copyright, and patent enforcement, John Cone now focuses on providing expert witness testimony in trademark litigation and as a mediator in disputes involving intellectual property issues. In addition, he provides advice on a variety of brand strategy and management issues for a distinguished clientele in such diverse industries as healthcare, food and beverage, software, sports equipment, and apparel. He also acts as local counsel in IP litigation in all the Federal District Courts in Texas. John has served for many years as an adjunct professor at the Dedman School of Law of Southern Methodist University, teaching a course on trademarks and unfair competition law.